It's called Intellectual Property Rights which means someone has bought a map they have agreed to accept that it is only for their one, registered device only.
Can you imagine if only one person purchased each TT map they released then shared it around the world then TT would be out of business very quickly indeed!
"Lifetime, free and forever" has to be until TT stop supporting the software/map/device; not when you die or stop driving.
Scenario is you buy a satnav in your newborn babies name and then expect them to keep supporting it with new maps/updates for potentially 100+ years....I don't think so.
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